TRUCK OPERATIONS

The name of the game in truck-based video operations is mass, namely how much gear has to be transported and set up by how many people.  Smaller and more versatile gear requiring fewer people to setup and deploy, means less expensive shoots and smaller trucks earning more money per shoot.  That means a higher return on investment for truck operations.

Robotic camera systems provide significant advantages to truck-based shoots.  First of all, like in the studio, the camera operator is also the video engineer.  This improves production communication by moving the camera operator into the truck or to a tent enclosure close-by. 

Secondly, wireless remote control and rapid setup of totally portable mounts allows production planners to move cameras into places that would have previously required scaffolds or lifts.

And finally, like in the studio, camera duties can be more efficiently split.  This allows your best camera operators to concentrate on high-value cameras, while being able to move low-value cameras when needed, instead of needing extra crews to watch a camera that may only be used three times in a production.